Agency shortlist

Lead generation agencies for companies that sell to hotels, venues and event organisers

Few agencies have ever sold a supplier into an F&B director or a corporate event buyer. This list separates the ones with evidence from the ones with a landing page. It says plainly where the evidence is thin.

Published . Prices and ratings are the vendors' own published figures on that date.

How to choose an agency for hospitality and events suppliers

Selling to hospitality and events is a timing business. Most agencies do not know that.

Know who decides. For hotel food and beverage, The Agency MENA, a sales firm in the sector, lists the F&B director, the group purchasing manager, the executive chef and the general manager as the deciders, with cycles of three to ten weeks, faster for consumables and slower for group-level contracts, moving through sampling, a kitchen trial and then a group or cluster approval. Other categories have their own committee. Any agency that proposes emailing 'purchasing managers' has not done this.

Peer recommendation is the strongest influence. Cvent's Planner Sourcing Report, drawn from nearly 3,000 event planners, found peer recommendations the top influence on sourcing at 28%, with cost and event space tied as the top decision factors at 45%. Outbound that leads with a relevant, named project beats outbound that leads with a rate card.

Timing decides the shortlist. Openings, refurbishments, operator changes, new general managers and conference calendars open buying windows. Ask the agency how it finds those signals and how it sequences them by season.

Start with the leads you already have. Two or three trade shows a year produce scanned badges that get one bulk follow-up and go quiet. Ask every agency whether it will work that list before it buys a new one.

Weigh thin evidence honestly. Only two agencies on this list show a named result with a supplier selling into this vertical. The rest have a hospitality page or none at all. We say which is which.

The shortlist

1. Belkins

Omnichannel appointment setting agency founded 2017 with one published hospitality case: UniFocus, a workforce software vendor selling to hotels and restaurants.

Why they are on this list: Published UniFocus case study, a vendor selling into hotel and restaurant chains

Packages with no public figures. Its SaaS page cites starter packages from $5,000; the hospitality case publishes no price (read 7 September 2026).Best for: Suppliers selling software or services to hotel and restaurant chains at group level

Strengths

  • A named hospitality case on its site: UniFocus, 56 appointments and 604 replies over eight months from 5,500-plus researched prospects at chains with 20-plus locations
  • Clutch 4.9 from 233 reviews (read 7 September 2026)
  • Research-led list building at the chain level, which is where group purchasing sits

Check before you sign

  • One hospitality case, cold email only
  • Clutch reviewers cite missed meeting volumes and follow-through on guarantees
  • Pricing is not published

2. Callbox

Founded 2004 with a dedicated hospitality lead generation page targeting corporate event planners and procurement managers, run by outsourced SDR pods across phone, email, LinkedIn and SMS.

Why they are on this list: Hospitality lead generation industry page on callboxinc.com

Published range: $15,000 to $30,000 per campaign pod per month (read 7 September 2026).Best for: Larger suppliers with enterprise budgets targeting corporate event planners at scale

Strengths

  • A hospitality industry page that names the right buyers: corporate event planners and procurement managers
  • Clutch 4.6 from 128 reviews (read 7 September 2026)
  • Multichannel including phone, which still matters for venues and F&B

Check before you sign

  • Its hospitality case is an online hotel reservations company with 300-plus bookings, a booking platform rather than a supplier selling to venues
  • Enterprise price floor
  • Reviewers report variable lead quality and weaker results outside English-speaking markets

3. MarketReach Inc.

New Jersey telemarketing and appointment setting boutique with 25-plus years of history and a food and beverage page for suppliers and caterers selling to hospitality venues and corporate sites.

Why they are on this list: Food and beverage industry page for suppliers on marketreachresults.com

Custom quote, sold in blocks of calling hours. Its own example is roughly one appointment per four to eight hours of calling (read 7 September 2026).Best for: Food and beverage suppliers whose buyers are reached by phone and who want a specialist rather than a platform

Strengths

  • A food and beverage page written for suppliers, with Nestlé, Mars and Keurig among the logos shown
  • A catering case on its site reporting more than $1.2 million in closed sales
  • Phone-first, which fits chefs and F&B directors who do not read cold email

Check before you sign

  • No Clutch or G2 reviews found, so the only evidence is the agency's own
  • Phone only, no LinkedIn or email-first motion
  • Hour-block pricing makes cost per meeting hard to predict

4. SalesHive

Colorado agency founded 2016 with a hospitality page written for vendors selling to hotels, resorts and management groups, using US or Philippines-based SDRs, its own platform and AI-personalised email.

Why they are on this list: Hospitality industry page for vendors selling to hotels on saleshive.com

Custom quote, flat monthly fee, no setup fee, month to month (read 7 September 2026).Best for: Vendors that want a flat monthly fee with no setup and can supervise the calling closely

Strengths

  • The hospitality page names the right titles: VP of revenue management, director of sales and marketing, head of group and catering sales, hospitality CIO
  • Month to month with no setup fee
  • Flat fee covers calling, email and list building

Check before you sign

  • Clutch 0.5 from 1 review (read 7 September 2026): the reviewer says the SDR used the wrong company name for thirteen calling days and a refund was refused
  • No other independent client reviews we could verify
  • Offshore calling option needs close script control for a brand-sensitive sector

5. ProspectOut

Low-cost cold email and LinkedIn agency with a dedicated page for event management companies, a US registered address and a delivery team in Dhaka.

Why they are on this list: Event management companies page on prospectout.com

Published: $500 per month for email, $1,000 per month for appointment setting or $100 per meeting, month to month (read 7 September 2026).Best for: Small event suppliers testing outbound on a very small budget, with realistic expectations

Strengths

  • The lowest published price on any list we have compiled
  • A page written specifically for event management companies
  • Month to month

Check before you sign

  • No named event clients and no third-party reviews found
  • At $500 a month the sending runs on shared infrastructure, which is a deliverability risk for your name
  • The US address is a registered agent; the team is offshore

6. FlowStrata

Founder-run outbound built with FPC Events, a corporate event production company selling to senior event buyers at enterprise brands. Signal-based targeting on openings, refurbishments and event calendars, proof-led messaging, trade-show lead revival and qualified meetings with the definition in the contract.

Why they are on this list: Published FPC Events case study on flowstrata.com/case-studies

Monthly fee plus a fee per qualified meeting, quoted per engagement. No published price list.Best for: Suppliers to hotels, venues and event organisers whose deals justify research on every account

Strengths

  • The one published case study on this list from inside the vertical: FPC Events added $300,000 in new bookings in its first 90 days, with about fifteen positive conversations a month and a bounce rate under 1.5%
  • Trade-show and old enquiry lists are worked alongside the cold campaign, so the leads you already paid for come first
  • You pay the per-meeting fee only for meetings that match the written definition

Check before you sign

  • One case study in the vertical, on the events side rather than F&B supply
  • A small team, so capacity is limited
  • Email and LinkedIn led; if your buyers are only reachable by phone, MarketReach is the better fit

Where FlowStrata fits, honestly

We are on this list because we wrote it. It is also the one vertical where we can show a result rather than a landing page.

FPC Events is a corporate event production company that sold on referrals for thirteen years. We built its outbound from scratch: senior event buyers at enterprise brands, found through conference sponsorships and event-marketing hires, contacted with the one past project that mattered to them. In the first 90 days it added $300,000 in new bookings, held about fifteen positive conversations a month and kept bounces under 1.5%. The full breakdown is public on our case study page.

If you sell to hotels, restaurants, venues or event organisers, the same logic applies: find the moment the budget opens, reach the committee that decides, lead with proof. Start with the trade-show leads nobody worked, then the market map.

Frequently asked questions

Usually a committee. For food and beverage it is the F&B director, the executive chef, the general manager and group purchasing, according to The Agency MENA, which sells into the sector. For technology it shifts to the CIO or director of revenue management, for events to heads of group and catering sales or corporate event producers. Any agency you hire should map the committee per account rather than email one title.
Build the calendar into the sequencing. Hotels and restaurants buy ahead of their season, corporate event buyers plan on an annual cycle, while openings or refurbishments open a window the moment they are announced. An agency that sends the same message to everyone in the same month is wasting half the list.
Yes. Scanned badges are a warm list that usually received one bulk follow-up. Segment them by why they went quiet, research what changed at each account since the show and run a short sequence before spending on cold data. It is the cheapest pipeline you have.

Related

Outbound for hospitality and events suppliers →Done-for-you outbound →Tool and agency alternatives →Client case studies →