What is Average Deal Size?
Average deal size (also called Average Contract Value or ACV) is the mean revenue per closed-won deal. It's calculated by dividing total closed-won revenue by the number of deals.
Why Average Deal Size Matters
Average deal size determines how many deals you need to hit revenue targets. Increasing deal size is often the fastest path to revenue growth, it's easier to grow deals from $25K to $35K than to generate 40% more pipeline.
How FlowStrata Impacts Deal Size
FlowStrata's targeting focuses on decision-makers at companies that match your ideal customer profile, this means meetings are with properly-sized accounts, leading to deal sizes that align with or exceed your benchmarks.